106
106
1933 63⅜ h × 47⅜ w in (161 × 120 cm)
estimate: $2,000–2,500
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Founded in 1865, Bonal is a sweet vermouth-like apéritif wine, infused with quinine, gentian, and many of the herbs featured in Chartreuse. Dedicated to its role as a pre-dinner beverage, its motto has always been “open the appetite”—a slogan which Cassandre most literally depicts in this poster. A second version of this design, with slightly altered colors, was printed two years later (see PAI-XCI, 179).
Alliance Graphique, Paris
literature: Mouron, p. 54; Cassandre/BN, 91 (var); Cassandre/Suntory, p. 177; PAI-LXX, 278
This work will ship from Lambertville, New Jersey.
